by Canton & Company | Apr 22, 2021
When Holon Solutions needed to increase brand awareness and position their products for success in the complex healthcare IT market, they turned to Canton & Company. Hear from Jon Zimmerman, CEO of Holon Solutions, about why they chose to work with us on these...
by Canton & Company | Mar 9, 2020
Mega companies like Walmart and Amazon keep pushing the envelope when it comes to healthcare. There seems to be no stopping these retail giants as they continue to forge ahead with the rollouts of new health services that are surely disrupting the status quo in...
by Canton & Company | Jan 28, 2020
Today’s healthcare consumers, driven largely by the Millennial population, demand convenience, quality, transparency, and affordability. In a growing number of cases, consumers are eliminating trips to emergency rooms and even primary care physicians in favor of a...
by Canton & Company | Oct 29, 2019
You probably cringe when you see reports showing that Americans aren’t getting any healthier for the $3 trillion currently being spent on care. Reasons behind the weak return on investment include all the usual suspects: waste, poor patient engagement, administrative...
by Canton & Company | Oct 9, 2019
Analysts predict that Apple’s market opportunity in healthcare could reach as high as $313 billion in just a few years. Even the more conservative estimate of $15 billion is quite an eye-popper when you consider that Mayo Clinic’s 2018 revenue, for example, was $12...
by Canton & Company | Oct 8, 2019
Among all the healthcare stakeholders, payers capture the most data. Their giant claims processing machines gather up information from the entire provider community, not just a single silo. Their patient records also contain a universe of clinical info that is...
