About Us
Our Story
We’re a group of creative healthcare leaders with more than 100 years of experience in B2B strategy, growth, marketing, operations, innovation, and investment. We’ve practiced in the provider, health plan, community health, and technology sectors. Throughout our experiences, we came to believe that healthcare in America must transition to a market-based industry to survive. We also encountered many promising businesses designed to thrive in this “smart health market” that weren’t succeeding.
We created Canton & Company to make sure they would.
What We Do
As healthcare growth catalysts, we help providers, vendors, payers, investors, and other organizations develop the fastest path to sustainable success in the evolving value-based landscape. Our comprehensive suite of growth services includes Strategy & Execution, Marketing & Communications, Performance & Business Transformation, and Innovation & Ventures.
We’re not just advisors and consultants, we’re doers. From overall business strategy and growth acceleration, to marketing, operational performance improvement, and innovation, we fill the gaps holding good companies back from being great successes.
Our Approach
Our approach is simple.
Whether it’s a complex corporate pivot, growth strategy, or other arrangement, we implement an easy-to-follow process designed to speed results.
Discover
We get to know you and your business
Develop
We develop a plan in collaboration with you, to achieve your objectives
Deploy
We put the plan into action
Measure
We measure the progress
Refine
We make continuous refinements to ensure your best results
Leadership Team
Don McDaniel
CEO
Brent T. Feorene
Chief Transformation Officer
Dennis Tkach
Chief Operating Officer
Greg Calvitt
Chief Financial Officer
Joe Reilly
Chief Technology Innovation Officer
Kathleen Hertzog
Chief Marketing Officer
Tim Weldon
Chief Development Officer
William Streck, MD
Chief Clinical Officer
Latest Content
Executive Recruiting in Healthcare Calls For Flexibility
Prior to the global pandemic, the vast majority of executive recruiting in healthcare took place in the form of in-person, one-on-one interactions. Since COVID-19, the professional world has turned upside down, and businesses are responding with more flexibility than...
Not Just a Consultant, Canton & Company is Part of the Team: Lamoille Health Partners
Lamoille Health Partners offers comprehensive health services to the community in Northern Vermont, including family medicine, dentistry, pediatrics, and behavioral health and wellness. After years of receiving care from individually branded practices, few of Lamoille...
Trust and Innovation Form the Foundation of a Successful Client Relationship: Holon Solutions
When Holon Solutions needed to increase brand awareness and position their products for success in the complex healthcare IT market, they turned to Canton & Company. Hear from Jon Zimmerman, CEO of Holon Solutions, about why they chose to work with us on these...